A group specialized in hair care brands, international export and private label development.
WK Group operates across the creation, expansion and internationalization of hair care cosmetic brands.
The group connects branding, formulation, positioning and export to develop brands with global potential — a vertically integrated operation built on decades of haircare expertise.
A clear architecture designed for global scale — consumer brands supported by an institutional private label arm.
National hair care brand. Botanical sophistication and clean luxury.
International export operation. Brazilian haircare for global markets.
Strategic capability for developing third-party haircare brands end to end.
Crie Sua Marca is WK Group's private label division — a strategic capability arm that supports entrepreneurs, retailers and international partners in launching and scaling proprietary haircare brands.
Speak with WK Group →For brand partnerships, export inquiries and private label development.